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Internet breakdown the 15 of may 2011
13-11-2009 - MikkelsenMedia UK Limited
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MikkelsenMedia

T: 0045 66 19 06 00
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  Solutions
managed services
Advertisers can deliver their messages through HTML/text mails (using MIME) targeted to a range of criteria including gender, age, interest and geography.

MikkelsenMedia manage the campaign delivery including testing (across multiple browsers and e-mail clients) and use extensive experience to advise on many of the critical elements in achieving successful results including timing, subject lines and offers.

MikkelsenMedia management of advertisers' campaigns is advantageous to the client in that campaigns can be scheduled to avoid clashes of similar advertisers and large volumes on a specific day – both of which will have an adverse effect on response.

Clients wishing to collect their own bespoke data and to retain it for their ongoing use will find MikkelsenMedia data collection and market research services ideal. Clients are increasingly looking to collect specific 'lead-to-purchase' data for outbound telemarketing or e-mail campaigns in which the consumer has given their explicit permission to receive the marketing contact thereby avoiding the poor response rates of traditional non-permission direct marketing.

MikkelsenMedia offers clients the ability to distribute short questionnaires or full surveys to permission audiences who have opted in either to its online panel or for general marketing communications. Questionnaires and surveys can be distributed by banner or e-mail across any of MikkelsenMedia’s sites.

MikkelsenMedia can assist in the design and incentivisation of all campaigns based on its experience both in its own right and with other clients in the collection of such data.